Two Simple

Web Design ~ Logo Design 

Branding ~ Digital & Print Design

Two Simple Clothing is a luxury streetwear clothing line based out of Dallas, TX. I had the privilege of helping curate their brand's full identity. This includes web design, logo design, promotional materials, social media marketing, email marketing campaigns for each collection, and digital product mock-ups.

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GOAL

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My goal was to create a brand identity that tells a story with each visual through urban and cultural representation.

     Two Simple Clothing is a luxury streetwear clothing line that aims to use its voice and platform to bring light to not only BLACK OWNED businesses, but also shed light on designer streetwear. TWO SIMPLE continues to redefine itself every 2 years with campaign collections and runway shows that combine storytelling, activism, debate, and social injustices within the urban realm;  all while using collaboration to further the dialogue around the world. So the goal was to help create brand ident create a brand identity that tells a story with each visual through urban and cultural representation.

LOGO DEVELOPMENT

EQUAL SIGN
BALANCE/OPEN ENDS

2 UNISEX HUMANS
TEAMWORK

CIRCLE
THE ENDLESS JOURNEY

TAG LINES

MADE IN BLACK AMERICA

LUXURY STREETWEAR

SIMPLY COMPLEX

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TYPOGRAPHY

2

FUTURA
   1 2 3 4 5 6 7 8 9 0

M

PROVICALI
     A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

O

HELVETICA
     A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

The logos and typography are utilized in the branding to represent a clean and modern luxury approach. However the sharp pointed letter ' M ' creates the edgy street feel.Number 2 is a symbol of BALANCE, prosperity, TEAMWORK, peace and harmony. 2 also has positive vibrational energy connected to service and OPENNESS, but at its core, number 2 represents partnerships.

MOCK DESIGNS

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SINGLE FLYERS

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PRINT DESIGN

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WEBSITE

SOCIAL MEDIA

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PACKAGING DESIGN

PRINT DESIGN

EMAIL CAMPAIGNS

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TESTIMONIAL

"One of the most impressive marketing company in the states. They will definitely make sure your brand your company is in the public eye for all to see. Highly recommended if you want your brand or company to flourish in the digital space."

- CREATIVE DIRECTOR of TWO SIMPLE CLOTHING